00673nam a2200217Ia 4500 20241028150109.0 220920s9999 und d 9780749453862 pbk 3228 658.80072 MCDO Macdonald, Malcolm 125400 Marketing accountability : how to measure marketing effective/ Malcom MacDonald and Peter Mouncey , London : Kogan Page Limited, 2009. 293 pages. : colour illustrations ; 24 cm Includes index targeted for adults Mouncey, Peter author. 190164 156 Lettie Matukane ddc BK ddc 50524 50523 0 0 ddc 0 0 RIVEL RIVEL GEN 2021-08-04 658.80072 MCDO 3007010002020 2021-08-04 2021-08-04 BK 0 0 ddc 0 0 THISL THISL 2022-09-20 401.77 658.80072 MCDO 33228016638452 2022-09-20 2022-09-20 BK 12/05/2021