Ferraro, Gary P.

The cultural dimension of international business / Gary P. Ferraro. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c1998. - xii, 196 p. : ill. ; 23 cm.

Include index

Includes bibliographical references (p. 187-192) and index.

0137275617 9780137275618


International business enterprises--Social aspects.
Intercultural communication.
Technical assistance--Anthropological aspects.

HD2755.5 / .F48 1998

302.3/5 FERR