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Marketing research / Jan Wiid and Colin Diggines

Wiid, J.A

Marketing research / Jan Wiid and Colin Diggines - 2nd ed. - Cape Town : Juta, 2013. - ix, 321 pages : illustrations ; 25 cm

ISBN: 9781485129240 (paperback)

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83 WIID

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