Buyer behaviour : Understanding consumer psychology and marketing (Record no. 765530)

MARC details
000 -LEADER
fixed length control field 00518nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240723080857.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240723b sa ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number <a href="9780195764444">9780195764444</a>
Qualifying information (pbk)
040 ## - CATALOGING SOURCE
Original cataloging agency RDA
Transcribing agency 3228
041 ## - LANGUAGE CODE
Language English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342 DUPL
942 ## - ADDED ENTRY ELEMENTS
Creator ID 10421
Creator Name hlophe mtsweni
Modifier ID 10421
Modifier Name hlophe mtsweni
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Du Plessis, P J
245 ## - TITLE STATEMENT
Title Buyer behaviour : Understanding consumer psychology and marketing
250 ## - EDITION STATEMENT
Edition statement Fourth edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cape Town
Name of publisher, distributor, etc. Oxford
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xvi 388 pages
Other physical details Illustrations
Dimensions 24 cm
942 ## - ADDED ENTRY ELEMENTS
Source of classification or shelving scheme Dewey Decimal Classification
item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from item type
    Dewey Decimal Classification     600: Technology & Applied Science ZM Mkhwanazi Public Library ZM Mkhwanazi Public Library Non Fiction 23.07.2024   658.8342 DUPL 33228031140049 23.07.2024 23.07.2024 Book