Marketing communication : level 2/ (Record no. 775017)

MARC details
000 -LEADER
fixed length control field 00666nam a22002297b 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251106131209.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 251106b sa ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781868917402
Qualifying information Paperback (pbk)
040 ## - CATALOGING SOURCE
Original cataloging agency MPL
Transcribing agency 3228
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 SMI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SMIT, L
245 ## - TITLE STATEMENT
Title Marketing communication : level 2/
Statement of responsibility, etc. L Smit.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cape Town:
Name of publisher, distributor, etc. Pearson Education;
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent x, 134 pages .:
Other physical details illustrations;
Dimensions 23 cm.
490 ## - SERIES STATEMENT
Series statement FET College Series
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Communication in Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Form subdivision Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 197555
Personal name W Donaldson
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 197556
Personal name S Ross
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 197558
Personal name M O'Connor
942 ## - ADDED ENTRY ELEMENTS
Source of classification or shelving scheme Dewey Decimal Classification
item type Book
-- 367
-- Ellen Msibi
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from item type Source of classification or shelving scheme
        600: Technology & Applied Science Secunda Secunda Non Fiction 06.11.2025   658.802 SMI 053133 06.11.2025 06.11.2025 Book Dewey Decimal Classification
        Study Materials eMbalenhle eMbalenhle Non Fiction 15.04.2025   658.802 SMIT 658.802 1 040432 15.04.2025 15.04.2025 Book