MARC details
| 000 -LEADER |
| fixed length control field |
01556cam a22004094a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
3228 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250821135952.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
001115s2001 nyua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0764553097 |
| Qualifying information |
pbk. : alk. paper |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780764553097 |
| Qualifying information |
(pbk. : alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
12232310 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5823 |
| Item number |
.S29 2001 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.8 |
| Edition number |
21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Schenck, Barbara Findlay. |
| 245 10 - TITLE STATEMENT |
| Title |
Small business marketing for dummies / |
| Statement of responsibility, etc. |
by Barbara Findlay Schenck, with Linda English. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Hungry Minds, |
| Date of publication, distribution, etc. |
c2001. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxvi, 355 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
| Title |
--For dummies |
| 500 ## - GENERAL NOTE |
| General note |
Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Small business marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Advertising media planning. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
English, Linda. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/bios/wiley045/00111131.html">http://www.loc.gov/catdir/bios/wiley045/00111131.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/description/wiley038/00111131.html">http://www.loc.gov/catdir/description/wiley038/00111131.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/wiley021/00111131.html">http://www.loc.gov/catdir/toc/wiley021/00111131.html</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
2 |
| e |
epcn |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| item type |
Book |
| -- |
570 |
| -- |
G Nkuna |
| -- |
570 |
| -- |
G Nkuna |