Managing tourism in South Africa / editor. Richard George.
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TextPublication details: Cape Town ; New York : Oxford University Press Southern Africa, 2007. Description: xv, 368 pages colour illustrations, map 24 cmISBN: 9780195 789133Subject(s): | South Africa | | Genre/Form: Case studies. DDC classification: 338.479168 MANA Summary: Summary: "Managing tourism in South Africa equips students as well as practitioners with a combination of industry-specific knowledge and general managerial skills needed to succeed. It explores the fundamental business management aspects of tourism including law, management, human resource management, marketing, and finance, and shows how the industry is structured."--Jacket
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Includes bibliographical references and index.
Summary: "Managing tourism in South Africa equips students as well as practitioners with a combination of industry-specific knowledge and general managerial skills needed to succeed. It explores the fundamental business management aspects of tourism including law, management, human resource management, marketing, and finance, and shows how the industry is structured."--Jacket
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