Marketing in South Africa :  consumer landscape : concepts and cases / 
editors: John Simpson & James Lappeman. 
 - Fourth edition. 
 - xxxii, 272 pages :  illustrations ;  25 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9780627031373 0627031374 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--South Africa--Case studies.
<br/><br/><label>LC Class. No.: </label>658.800968 MARK