Event management : putting theory into practice : a South African approach /
Smit, Laricia
- 4th edition
- Johannesburg: Masterskill 2017.
- ix, 591 Pages: illustrations; 25 cm. 1 CD-ROM
Bibliography (1-3 pages)
This book focuses on the practical of knowledge for event professionals. The author's industry-related experience, expertise, and a passion for event management guide learners through the entire process, from initial concept to evaluating the strategy after the event.