RIX Peter <br/><br/>
Marketing :  A Practical Approach 

 - 5th Ed. 
 - Boston  McGraw-Hill  2004 
 - xxvi, 558 pages  25 cm 
<br/><br/><label>ISBN: </label>9780074712627 
<br/><br/><label>Dewey Class. No.: </label>658.00711 RIXP