Moriarty, Sandra E.   Upper Saddle River,, 2009  8th ed   <br/><br/>
Advertising :  Principles & Practice 

 - 8th Ed. 
 - Upper Saddle River, NJ  Pearson Education  2009 
 - 686 pages  27 cm 
<br/><br/><label>ISBN: </label>9780135009383 
<br/><br/><label>Dewey Class. No.: </label>659.1 MORI