000 00600nam a22002057a 4500
003 330010
005 20260130102342.0
008 241004b sa ||||| |||| 00| 0 eng d
020 _a9780071284400
_qpbk
040 _c3228
041 _2E
082 _a659.1 BELC
100 _aBelch, George E
245 _aAdvertising And Promotion
_bAn Integrated Marketing Communications Perspective
250 _a8th Ed.
260 _aNew york in America
_bMcgraw hill/irwin
_c1990
300 _axxv, 838
_c27 cm
942 _w1267
_xNontokozo Mazibuko
_y190
_zDudu Mondlane
942 _2ddc
_cBOOK
999 _c768419
_d768418