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Fundamentals of Sales And Marketing

Contributor(s): Mike Du Toit [Editor ]Material type: TextTextSpoken language: English Publication details: Cape Town, South Africa: Juta & Company Ltd; ©2011. Description: 194 Pages; Illustration, 25 cmISBN: 9780702188817DDC classification: 658.800968 FUND Summary: It is recognised that sales and marketing are the two business functions that contribute directly to the bottom line of any organisation. This book serves to provide a fundamental understanding of both sales and marketing by equipping the reader with theoretical knowledge and practical examples that are applicable to a South African context.
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Book Book KWAMHLANGA PUBLIC LIBRARY

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 600: Technology & Applied Science General Stacks 658.800968 FUND (Browse shelf(Opens below)) Available 33228031054727
Book Book Mafemani

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 658.800968 FUND (Browse shelf(Opens below)) Available LIB04409
Book Book Perdekop (do not use)

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 600: Technology & Applied Science General Stacks 658.800968 FUND (Browse shelf(Opens below)) Available 3004200002375

It is recognised that sales and marketing are the two business functions that contribute directly to the bottom line of any organisation. This book serves to provide a fundamental understanding of both sales and marketing by equipping the reader with theoretical knowledge and practical examples that are applicable to a South African context.

Adult

English

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